Flowers are reproductive plant organs, essential for the reproduction and dispersion of the respective species. The required visual and olfactory communication with the pollinators is mediated by floral pigments and scent. In both cases, chemicals serve as information transmitters. For their service, the pollinators are rewarded with nectar and pollen, which are rich in valuable nutrients such as sugars, proteins and lipids. The qualitative and quantitative chemical analysis of the different flower constituents is one of the missions of chemical ecology.