Research report 2006 - Max Planck Institute for Intellectual Property, Competition and Tax Law
The valuation of intellectual property with particular focus on brands
Authors
Riemann, Eva
Departments
Geistiges Eigentum und Wettbewerbsrecht (Prof. Dr. Dres. h.c. Joseph Straus)
MPI für Geistiges Eigentum, Wettbewerbs- und Steuerrecht, München
Summary
There is a multitude of reasons for valuation of Intellectual Property. Substantial disagreement exists with respect to the question how such a value finding process should be carried out. A project at the Max-Planck-Institute for Intellectual Property, Competition and Tax Law aims at illuminating fundamental issues of Intellectual Property valuation, examining the suitability of Intellectual Property valuation models and developing alternative valuation approaches.